Running in the snow

The last couple of weeks we have been busy preparing the launch of our business. We have more ideas then time to execute them. Follow this blog and you will be the first to know what we are up to!
Due to heavy snow fall (for Dutch standards) in and around Amsterdam famous runs like Egmond half marathon, Vondelparkloop and Road to Rotterdam were cancelled. It all started the 6th of January. We had around 3 inches of snow. Traffic in Amsterdam came to a complete stop. Lasting cold weather perserved the snow until today.
The question arises what would we have done if our business was already launched. Running in fresh snow is great! It gives you enough grip, softened sound and enhanced lighting and it even cleans your shoes. The trouble is, in a city like Amsterdam snow never stays fresh for a long time. When snow is packed it becomes very slippery and dangerous to run. It would have been a shame to cancel a Tourist Run due to weather conditions, but safety comes first.